Ekonomia i cała reszta
21 - The Modern Marketing OS: Live with Zach, Olivia, and Greg
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Hosted by Haus Chief Strategy Officer Olivia Kory, Open Haus highlights how the most recognizable brands in the world are measuring incrementality, thinking about growth, and optimizing paid media. Go behind the scenes with PhD economists, world-class growth leaders, and measurement experts as they dive into everything from Incrementality 101 to advanced tactics and strategies.
About Haus: Haus is an incrementality platform that helps brands like AG1, Caraway, Dr. Squatch, Intuit, Sonos, and Jones Road Beauty measure the incremental ROI of online and offline ad spend.
Odcinki
21-
The Modern Marketing OS: Live with Zach, Olivia, and Greg
Słuchane
20-
The World Class Measurement Playbook w/ Wayfair and SharkNinja
Słuchane
19-
Olivia and Chandler React to the Marketing Operators' Incrementality Episode
Słuchane
18-
Beyond Meta and Google: A Framework For Diversifying Your Media Mix
Słuchane
17-
